Truth About Google Page One for Dentists
Honest techies are quick to tell you that you may or may not get to be on page one of Google, despite the most diligent efforts. Dishonest techies will promise spot one, page one if you pay enough —...
View ArticleLeverage Your Website & Blog for Patient Education
Most health care professionals prioritize patient education, because an educated patient makes wise, informed decisions for treatment. This translates into higher case acceptance rates for your...
View ArticleA Dentist’s Website is Not a Commercial
What Should a Dentist’s Website Be? Dentists have not always had the privilege (or pain) of marketing. Just a few decades ago, dentists were allowed the opportunity to advertise in the Yellow Pages....
View ArticleHow to Effectively Delegate Dental Website Tasks
So, you’ve decided it’s time for a dental practice website – or a makeover of your current site. That’s awesome. Before you pass the power to your spouse, hygienist, or office manager, you should take...
View ArticleAnswers to Questions About Dentists Emails
G-Mail has a new look this week (you can opt in if on the bottom right), and if the business themes doesn’t make you nuts, there are some great ones to choose from. But all that aside, I want to answer...
View Article3 Tips to Consider Before Dental Web Design
A dental website design should have some of the same components of any other service-oriented website, but there are also special features to consider. For instance, you may want your dental website to...
View ArticleEvidence-Based Marketing for Websites & Blogs
“Blogs won’t help your website rankings.” “Your blog should be on your website domain, not a separate domain.” “Metatag descriptions are vital to Google Rankings.” If you’ve heard any of these pieces...
View ArticleConsiderations for Your Dental Practice Website
Whether your dental practice has never had a website or you’re ready for a next-generation design for your existing website, Modern Dental Practice Marketing will give you a sensational online...
View ArticleDentists as Experts In the Media
Does your dental practice website have a page that features published articles, news clips, and books published by your doctors and team members? If not, it should! We are in the process of compiling...
View ArticleMDPM: Top Dental Marketing Questions and Awesome Answers – Part 2
This is part two in our series of common dental marketing FAQs — and awesome answers. Feel free to add your own comments and stories to the posts, or if you want more info, just email...
View ArticleDental Website Design: Getting Your Message Out There
Do you have a dental website? Why? Whether you have a high-end custom website, a template site, or a WordPress blog website, you should consider why you’ve pursued online marketing. The goal, for most...
View ArticleDear Dentist: Always the Critic? You Need a Creator!
I was drawn into Dr. Larry Emmott’s newsletter, Emmott on Technology, this morning. An article entitled “Dentists Technographic Profiles” shares a brief overview of Charlene Li’s and John Bernoff’s...
View ArticleSocialVibe and WordPress = Dentist Websites Giving Back
WordPress is pretty cool. That’s why it’s the blogging service of choice at Modern Dental Practice Marketing — and I do not get paid to say that. In addition to great functionality, customizable...
View ArticleReally Knowing Your Clients… or Patients
Do you use a website service? Do you use a blog service? How about a newsletter company? Who does your press releases, graphic design for print ads, and direct mail? While I was looking around on...
View ArticleWill Facebook Bring Dentists New Patients?
It’s an interesting question, “Will Facebook Bring Dentists New Patients?,” and there’s discussion on LinkedIn that supports both sides. Just today, I received MDPM’s notification of fan page...
View ArticleDo All Dental Website Companies Have Bad Service?
Not all do. Many, but not all. What is bad service from a web company? It’s pretty much anything they do to frustrate, irritate, or anger you. The most common complaints are: No one will return my call...
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